Most of us are aware of how important it is to protect our skin from the sun, but can you honestly say it's something you think about every day? Much like skinimalism, sun protection as a trend focuses on long-term beauty rather than short-term, superficial trends or products. More and more people are being careful to use sunscreen consistently, even during the winter months.

But that's not all. You also need a high-quality SPF that provides both UVA and UVB protection. This is because exposure to UV rays penetrates skin cells and disrupts the complex processes that affect skin growth and appearance.

Mineral sunscreens provide protection against both UVA and UVB rays but often use fewer ingredients, making them more suitable for those with sensitive skin or those looking for clean beauty. They help protect the skin by absorbing UV light and converting it into heat, while simultaneously absorbing and deflecting radiation. Our latest innovation provides protection that absorbs easily into the skin. And because it's made with mineral filters, it means it doesn't harm coral reefs; that's how you look after your skin and the local marine life.

Another trend that is gaining momentum is heatless curls. Thanks to the many new tools appearing on the market, styling your hair without heat has never been easier. But why bother making heatless curls when you can just use a curling wand or your hair straightener?

How to create heatless curls

Want to try it? You might want to try the bathrobe tie trick first - yes, you heard that right! Here is how to do it:

1. Simply spray your hair with a little water.

2. Take the tie out of your bathrobe and place it on the middle of your crown so that the sides hang down to your shoulders.

3. Clip the tie at the top of your hair to keep it in place.

4. Take the front section of your hair and wrap it around the tie.

5. Repeat this with the back sections of your hair until you reach the end of the tie.

6. Secure both sides with a scrunchie and let it set.

7. Once it has set for at least an hour, gently unravel the twists, shake out your curls, and voilà!

In a world dominated by technology, it's only logical that technology is gaining more and more ground in skincare. In a physical sense, devices like LED face masks, light therapy lamps, facial steamers, and gua sha tools are becoming increasingly popular.

But that's not all. Artificial intelligence apps are also being developed and released as we speak, which means you can identify your skin problems and receive recommendations to support it.

Similar to the beauty-from-within trend, skincare supplements are also trendy and taking the internet by storm. But what ingredients do these supplements contain? They can range from collagen and biotin to CBD, vitamin C, and hyaluronic acid.

So keep your eyes peeled for more and more of these products becoming available. A study published in the Journal of Clinical and Aesthetic Dermatology in 2019 examined the use of a skin supplement containing antioxidant vitamins, trace elements, and various amino acids and essential fatty acids, and concluded that the product had both appearance-related and functional benefits.

If you are informed about gut health, you may already be aware of the benefits fermented ingredients can have for your digestive system. But did you know they can also be beneficial for your skin? That is why more and more companies in the beauty industry are creating skincare products containing these fermented ingredients. So why is there this sudden interest in these components? New research has shown that topical probiotics have proven promising in both animals and humans. Furthermore, both soy and red ginseng have been proven to have more beneficial effects on the skin when fermented.

And last but definitely not least, let’s mention sustainability.

This is becoming an increasingly super important factor for consumers when purchasing beauty products; people are considering things like refillable packaging options, recyclable packaging, reduced plastic use, and planet-friendly ingredients.